Trainings on AI, marketing, sales and leadership
Here you will find a selection of fully built formats that adapt to your situation. Every training runs in house with you, across Germany and internationally.
Marketing and sales
These formats are built for marketing and sales teams that win new customers, manage brands and use AI in their work.
Digital lead generation and performance marketing in sales
Training for sales and marketing: digital lead management, performance marketing and cross-channel strategy.
Discover more → Developing a sales strategy
Two-day training for sales and marketing: define target customers, value proposition, channels and messages, and plan automation in your CRM.
Discover more → AI in marketing
Two-day training for marketing teams: use AI for content, campaigns and customer data, in the quality of your brand and with clear rules.
Discover more → Brand strategy day
Facilitated workshop for marketing and brand teams: clarify the positioning of your key brands and agree priorities in the portfolio together.
Discover more →Digital topics and AI
These formats are built for managers and owners steering a digital initiative or an AI rollout in their organisation.
Understanding and using artificial intelligence
AI foundations for managers and decision makers: opportunities, limits, use cases and the first steps in your company.
Discover more → Introducing AI successfully
Seminar for managers and project leads: preparing, communicating and rolling out AI initiatives in your organisation.
Discover more → Managing digital transformation successfully
Training for managers and project leads: steering digital transformation from strategy through to implementation.
Discover more →Everyday working skills
These formats cover the tasks that come up in every role, from your own presentation to your first project.
Presenting and PowerPoint
One-day seminar: storyline, slide titles that state the point, slide master and data slides. You leave with a finished deck.
Discover more → Project management foundations
Two-day training along the course of a project: from the brief through goals and structure to milestones and roles.
Discover more →Leadership and collaboration
Here managers work on their own cases, and the role plays are recorded and reviewed.
Giving and receiving feedback
Two-day seminar on feedback conversations: giving feedback that lands, and taking criticism without going on the defensive.
Discover more → Addressing conflict in the team
Two-day seminar for managers: naming friction early, running the clarifying conversation and mediating between two people.
Discover more → Delegating and handing over responsibility
Two-day seminar for managers: handing over tasks while keeping responsibility, from the handover conversation to following up.
Discover more → Holding your ground in groups
Two-day seminar: making your position count in a difficult room, staying able to act under pressure and answering personal attacks.
Discover more → Making decisions and standing behind them
Two-day seminar for managers: preparing decisions, taking them in the right circle and representing them afterwards, including the uncomfortable ones.
Discover more → Leading change
Two-day seminar on leadership in change: explaining a change, involving the people affected and leading through the phase where support drops away.
Discover more → Running appraisal conversations
Two-day seminar for managers: preparing, structuring and reviewing appraisal conversations, with role plays on real cases.
Discover more → Leading without formal authority
Two-day seminar on lateral leadership: having an effect where you cannot instruct anyone, in projects and in technical leadership.
Discover more →Is this about the structures in marketing and sales or about introducing AI across a whole area? Then the work starts with consulting, and trainings follow where they help.
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